Blogging Then and Now: Is TikTok Replacing Blogs? And What Are People Still Reading?

In the early 2000s, blogging was the heart of the internet. It was the go-to way for people to share their thoughts, expertise, or daily lives. From fashion and food to parenting and personal development, blogs were the place for authentic content. But now that platforms like TikTok and Instagram dominate, many are wondering: Is blogging still relevant?


Has TikTok Left Blogs in the Background?

Yes — and no.

TikTok, with its short and engaging videos, definitely shifted online attention, especially among younger audiences. People scroll for quick tips, entertainment, and inspiration in seconds. It's visual, fast, and addictive.

But here’s the truth: Blogs are far from dead. In fact, many TikTok creators use blogs to provide in-depth content, product links, and searchable information. Videos are great for grabbing attention, but blogs are better suited for providing details, improving SEO, and achieving long-term visibility.

TikTok might win in virality, but blogs win in depth and staying power.

How Has Blogging Changed?

  • Then: Personal diaries, long stories, casual writing.

  • Now: Niche-focused, SEO-optimized, visually polished.

Bloggers today are content creators, affiliate marketers, and even small business owners. Readers now expect well-researched posts, useful tips, clear formatting, and good visuals. Blogging is more strategic, but still personal.

What Are the Most Read Blog Topics Today?

If you’re considering starting a blog (or refreshing yours), these are the hot topics people still love to read:

1. Health & Wellness

2. Personal Development

3. Fashion & Beauty

4. Home & Lifestyle

5. Food & Recipes

6. Travel

7. Finance

  • Saving money

  • Budget planning

  • Side hustles and passive income

  • Investing for beginners

8. Parenting & Family

  • Baby care tips

  • Educational activities for kids

  • Work-life balance

  • Family travel ideas

9. Tech & Blogging Tips

Final Thoughts

While platforms like TikTok have changed how we consume content, blogs remain strong, especially when paired with social media. Many successful bloggers use TikTok or Instagram to attract an audience and then lead them to their blogs for more detailed content and shopping links.

So no, blogging is not dead. It's just evolving.
And if you're writing about topics people truly care about, your blog still has every chance to thrive.

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